About Us

About The Brand

Aarohā is a homegrown brand that designs ethnic wear for women.

Inspired by the rich beauty of our Indian heritage, all Aarohā outfits are crafted with culture infused designs, cuts and fabrics that are free flowing, that let you stay ethereally elegant and that drape you with infused energy encouraging you to keep rising. We, at Aarohā want to bring to you the finest of Indian fabrics that reflect our heritage keeping in mind a reasonable price point. We aim towards making each ensemble a masterpiece for your wardrobe.

Aarohā means 'rising above.'

Our brand is not only an initiative to promote Indian heritage textiles & craft classic, timeless pieces but is also an opportunity for us to inspire women to keep rising and growing above mediocrity, monotony and themselves!

About The Founder

Our founder's journey began in her early days when her love for Indian classical dance and art led her to want to acquire further training and knowledge in these fields.

A passionate individual about Indian heritage textiles and fabrics, she set forth to pursue a part-time course in fashion design at NIFT where she immersed herself in designing different ensembles.

As a homegrown fashion designer, our founder aspires that her passion for design and traditional weaves continue to inspire her to craft stunning collections for the women of today globally.

Priti.M.Sheth.

Founder Of Aarohā